Why 95% of marketers get list building wrong – The problem with list building – and how to fix it
Why 95% of marketers get list building wrong – The problem with list building – and how to fix it
For years, online lead generation has pretty much stayed the same:
Create a lead magnet or giveaway, then build a landing page trying to convince people to sign up for access.
These old school landing pages are NOT working the way they used to.
Consumers are getting smart, and nothing stops them from using a fake email to get your free content.
Or – they can look up the topic of your content online, and likely get all the info they need without ever subscribing.
So most marketers spend more time creating even more fancy “giveaway” content, and spend big bucks “optimizing” their lead pages to try and get more subscribers.
Result? A whole lot of wasted time and effort.
What’s the answer?
1st – make sure that people who subscribe give you LEGIT contact info so you can market to them in the future …
2nd – lose the landing page completely.
Technology’s come a LONG way since landing pages were invented … and now there’s a MUCH better way to build your list WITHOUT a squeeze page.
Imagine getting subscribers that are TRULY interested in your content …
Give you verified contact info …
And take your marketing messages & recommendations seriously.
That’s the kind of list you can take to the bank.
And thanks to this brand new technology, it’s something YOU can do too.
