The difference between a gadget and a product
https://thebrandbuilder.wordpress.com/2013/05/28/the-difference-between-a-gadget-and-a-product/ A few weeks ago, social media “personalities” and tech gurus were so busy trying to out-swoon each other over Google Glass that no one seemed to want to ask the most obvious question everyone should have been asking about Google Glass: Why should I care? No, I mean seriously. Why should I or anyone care […]
